The Language of Airlines’ Advertising SlogansINTRODUCTION 1.1 Rationale Nowadays, in a developed world, thousands of new products and services are introduced each day, which makes advertising become a real art - the art of informing and persuading customers. Slogans can be considered the heart of advertisements wherever they appear. Slogans are the most important and condensed messages adve...
45 trang | Chia sẻ: maiphuongtl | Ngày: 17/06/2013 | Lượt xem: 2702 | Lượt tải: 0
A contrastive analysis between the verb ‘run’ in english and the verb ‘chạy’ in vietnameseINTRODUCTION 1. Rationale In Vietnamese, the verb ‘chạy’ does not only indicate a physical activity only but also imply other situations in real life communication. To some extent, it is not too difficult to find such circumstances in which people use the verb ‘chạy’: ‘chạy ăn từng bữa toát mồ hôi’, ‘chạy làng’, ‘chạy triện đồng’ etc. Especially,...
52 trang | Chia sẻ: maiphuongtl | Ngày: 17/06/2013 | Lượt xem: 3555 | Lượt tải: 5
Đề tài Tổ chức hoạt động tổ và hoạt động nhóm trong lớp học THPT tại trường PTTH Phạm Văn Nghị tỉnh Nam Định: một nghiên cứu cá biệtTABLE OF CONTENTS Candidate’s statement Acknowledgement Abstract Table of contents Appendix List of abbreviations and tables Part A: INTRODUCTION 1 1. Rationale 1 2. Aims of the study 1 3. Scope of the study 1 4. Research questions of the study 2 5. Methods of study 2 6. Design of study 2 Part B: DEVELOPMENT 4 CHAPTER 1 : LITERATURE REVIEW 4 1.1. ...
63 trang | Chia sẻ: maiphuongtl | Ngày: 17/06/2013 | Lượt xem: 2167 | Lượt tải: 1
An investigation on some types of verbal responses to questions in English and Vietnamese conversationIntroduction I. Rationale In order to become competent in a foreign language, it is important for language learners not only to acquire new vocabularies and a new set of phonological and syntactic rules but also to learn what Wilson (1986) calls the rules of speaking: the patterns of sociolinguistic behavior of the target language. The rules of ...
51 trang | Chia sẻ: maiphuongtl | Ngày: 17/06/2013 | Lượt xem: 2543 | Lượt tải: 1
An action research on the use of continuous feedback to improve the first year students' pronunciation at the english department, college of foreign languages, vietnam national university, hanoiTABLE OF CONTENTS Retention and use of the thesis Acknowledgements Abstract Table of contents List of charts, figures and tables CHAPTER ONE: INTRODUCTION 1.1 Rationale 1.2 Statement of the problem 1.3 Purposes of the study 1.4 Research questions 1.5 Scope of the study 1.6 Research method 1.7 Significance of the study 1.8 Design of the study C...
77 trang | Chia sẻ: maiphuongtl | Ngày: 17/06/2013 | Lượt xem: 2192 | Lượt tải: 4
Construction engineering students' evaluation of the esp programme at vinh universityINTRODUCTION 1. RATIONALE The status of English has turned a significant percentage of the world’s population. In addition to General English, English for Specific Purposes (ESP) has been gaining an increasing importance and it has grown to become one of the most prominent areas of the Teaching of English as Foreign or Second Language (TEFL/TES...
44 trang | Chia sẻ: maiphuongtl | Ngày: 17/06/2013 | Lượt xem: 2111 | Lượt tải: 1
The 11th form non-English majors’ level of satisfaction with their reading comprehension lessons at phan boi chau specialized upper secondary school, nghe anTABLE OF CONTENTS DECLARATION i ACKNOWLEDGEMENTS ii ABSTRACT iii TABLE OF CONTENTS v LIST OF TABLES AND CHARTS vii CHAPTER I: INTRODUCTION 1 I.1. Rationale of the study 1 I.2. Aims of the study 2 I.3. Research questions 2 I.4. Scope of the study 2 I.5. Methods of the study 3 I.6. Significance of the study 3 I.7. Design of the study 3 ...
66 trang | Chia sẻ: maiphuongtl | Ngày: 17/06/2013 | Lượt xem: 1782 | Lượt tải: 0
A study on evidential modal markers in englishINTRODUCTION * * * 1. MOTIVATION OF THE STUDY Natural languages, true enough, offer speakers many and various linguistic devices to facilitate their communication. That is, these devices are supposed to support the speakers in terms of sharing information together with expressing their emotions and attitudes. More importantly, these linguis...
74 trang | Chia sẻ: maiphuongtl | Ngày: 17/06/2013 | Lượt xem: 2220 | Lượt tải: 0
An english-Vietnamese cross-cultural study of keeping face at the first encounterINTRODUCTION 1. Rationale With the trend of globalization and integration, cross-border contacts appear more and more frequent. However, differences among cultures are one of the biggest barriers for successful cross-cultural communication. It is widely accepted that English has been an international language in the world. In Vietnam, for th...
52 trang | Chia sẻ: maiphuongtl | Ngày: 17/06/2013 | Lượt xem: 4062 | Lượt tải: 1
Factors affecting esp vocabulary learning At Hanoi community collegeIntroduction 1. Rationale English learning has been popular in Vietnam over the last few decades. Especially, learning English has become a burgeoning need when Vietnam fosters its international relations. Every day an increasing number of people learn and use English for different purposes. In teaching and learning English as a foreign language...
43 trang | Chia sẻ: maiphuongtl | Ngày: 17/06/2013 | Lượt xem: 2090 | Lượt tải: 0
