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Global Print Media -- Wire Services The international flow of general news is dominated by global wire services such as Reuters, the Associated Press, Agence France Presse, United Press International, and Russia’s ITAR-TASS. For other news and features, a number of papers rely on specialized wire services such as the New York Times Syndicate and t...

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Simply defined, acculturation in a media context is the tendency of media professionals to accept the ideas, attitudes, and opinions of the group they cover or with whom they have significant contact. While not inherently bad, it can cause concern when it has the potential to affect journalistic judgment.

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Getting information from the government problems with government secrecy following WW II Freedom of Information Act, 1966 Electronic Freedom of Information Act, 1996 Sunshine Laws, or Open Meetings Acts press rights to access news scenes: limitations and interpretations vary from state to state

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Three components of the advertising industry: ADVERTISERS national – emphasis on brand names, product, service local – emphasis on prices, sales, local stores Anyone in charge of advertising must: plan the ads, deciding how and where they will appear budget appropriate funds for advertising coordinate ads with departments within the compan...

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Ivy Lee opens first PR office in 1903, tries “humanizing” business as a PR objective. Reverses negative opinion about his early client, the Rockefeller family empire. President Wilson uses PR tactics in WW I to persuade citizens to save food, buy war bonds. Edward Bernays writes Crystallizing Public Opinion in 1923, first book to define public re...

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The purpose of wire services is to provide newspapers with reporters and geographical coverage that newspapers couldn’t otherwise afford. Wire correspondents cover stories, then file them with a local bureau; if the story is important enough, it gets bumped up to the state level, perhaps then to a regional bureau, or even to a national or global b...

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Movie interest surges when they “tell a story.” First movies are filmed with a stationery camera, much like watching a stage production. The Great Train Robbery is the first film to use roving camera angles and film editing techniques. New 50-90 seat theaters, called Nickelodeons, meet rising demand for story-based films, charging 5 cents admiss...

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Always facing roller coaster profitability, the industry gets help from several major trends: 1960s: new music energy reflects social experimentation and freedom of the times 1970s: disco, big name artists, and intro of CDs 1980s: debut of music videos and MTV 1990s: strong new sounds, such as hip hop, rap

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The Depression: 1930-1940 Industry avoids bad times, thrives by becoming an inexpensive escapist outlet for national audiences. Roosevelt creates FCC in 1934 to regulate entire electromagnetic spectrum. Seven-member board governs national resource. Birth of FM Invented mid 1930s, FM is curtailed by WW II, later by TV. Radio Programs Progra...

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Hand copied and lavishly decorated Expensive and time consuming to make (1 year avg.) Johann Gutenberg’s invention of moveable type in 1455 allows books to be mass produced Printing spreads rapidly throughout Europe; helps foster Protestant Reformation

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